The world of college athletics is a big business with the biggest programs swallowing up most resources, which leaves little for the smaller programs and conferences. The figures given by the USA …
College AD Columns
OKLAHOMA STATE UNIVERSITY
Excuse Chad Weiberg if he tries multiple keys to open a door or takes a wrong turn down a hallway to get here, because like so many things 13 years after he left Oklahoma State, the labyrinth inside …
SAN DIEGO STATE UNIVERSITY
When people ask, “Why Balboa Stadium for Aztecs football?” I say, “Why not?” Nothing wrong with dreaming dreams that never were. Except, San Diego State says, “Not.” At least, not now. State’s dreams …
NORTHERN ARIZONA UNIVERSITY
Northern Arizona University has selected Learfield as its comprehensive multimedia rightsholder for the next 10 years, concurrent with the start of the 2017-18 athletic season. Todd Wyard, who has …
UNIVERSITY OF PITTSBURGH
As the University of Pittsburgh football team was down in South Carolina upsetting No. 1 Clemson last fall, Andrew Bukowski watched it unfold at his house in Oakland with a group of friends. They …
N.C. State’s Quest for Directors’ Cup Excellence Continuing in Right Direction
The standings for the Learfield Directors’ Cup were published at the end of June, and to no one’s surprise, Stanford scored its 23rd straight Waterford crystal trophy. While Stanford’s domination over …