UCLA Athletic Department Revenue

May 12th, 2013 | by CollegeAD
UCLA Athletic Department Revenue

UCLA Athletic Department Revenue

UCLA athletic department revenue

The latest report on athletic department revenue places UCLA in the middle for the Pac-12. In 2012 The University of Arizona passed UCLA in revenue.

Revenue is broken down as such, donations/fundraising, ticket sales, tv/merchandise licensing, and university funding. Revenue from ticket sales took a massive drop in 2012, falling by 28% (or nearly $6 million) from 2011. The $14.5 million in ticket revenue was the lowest total for UCLA since 2006.

Reports indicate fans and Bruin supporters are beginning to get concerned with the mediocrity that has befallen the UCLA athletic department. While UCLA keeps floundering, cross town rival USC has leveraged their on field success to build their donor engagement, as well as their endowment, taking one of UCLA’s renowned research labs in the process. Read the full story here.


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