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College Athletic Business News & Resources
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In 2016, UCLA agreed to a 15-year, $280-million deal with sports apparel company Under Armour. The size of the contract was shocking, but Under Armour does not dish out money to every school that it …
Continue Reading about The Strengths and Shortfalls Of Apparel Deals In Division III →
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First it was the helmets, and then the abundance of uniform combinations. Now, it’s the shoes. What’s next? Putting images of the player on his helmet? In this day and age of expressionism, …
Continue Reading about Miami Going Beyond The Back Of The Jersey, Personalizing Cleats →