SPORTS MEDIA

January 14th, 2020 | by CollegeAD
SPORTS MEDIA
0

The 2020 College Football Playoff National Championship viewership surpassed last year’s CFP National Championship initial audience and all other cable programming since January of 2018, as No. 1 LSU vs. No. 3 Clemson delivered cable’s best viewership in more than two years. ESPN’s MegaCast presentation of LSU’s victory delivered an initial audience of 25,588,000 viewers, surpassing ESPN’s MegaCast audience for Clemson’s win in the CFP National Championship last season by 308,000 viewers (1%). Last year’s initial Nielsen audience was 25,280,000 viewers. The LSU vs .Clemson audience also resulted in cable’s best viewership – across all programming, sports and otherwise – since the Alabama-Georgia College Football Playoff National Championship (Jan. 8, 2018). ESPN’s MegaCast audience peaked at 29,200,000 viewers, after LSU took the lead for the first time late in the second quarter (9:45-10 p.m.). The LSU Tigers would never trail again in the game. -Derek Volner, ESPN, Read More

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