May 16th, 2019 | by CollegeAD

San Diego State University has hired the team of Legends and JMI Sports to sell naming rights and premium seats and to serve as owner’s representative for the school’s new football stadium project, sources said. Derrick Grice, San Diego State’s executive associate athletic director for the Mission Valley development, could not confirm the information. An announcement could be made today on the firms selected, Grice said. Legends and JMI have strong connections in the market. CSL International, which is part of Legends, has already conducted market research for the proposed 35,000-seat facility. JMI initially consulted on the project. The total project, including the new stadium, covers 132 acres. University and city officials are still negotiating the sale of the property, Grice said. -Don Muret, venuesnow. Read More.

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