May 20th, 2019 | by CollegeAD

Mississippi State University and Dyehard Fan Supply have entered into a five-year agreement beginning in the fall of 2019 to merchandise Bulldog athletic products. Dyehard, a retail solutions provider specializing in events, retail and e-commerce, will become the official in-venue merchandising partner for Mississippi State Athletics for home athletic events and more. “We are excited to announce a merchandising collaboration with Dyehard Fan Supply,” said Mississippi State Director of Athletics John Cohen. Dyehard will be instrumental in supplying popular merchandise collections for home sporting events for football, men’s and women’s basketball, baseball and more. In addition to carrying a full line of Adidas apparel and headwear, along with every-day fan gear, Dyehard Fan Supply also will feature products from high-profile brands such as New Era, Columbia, Original Retro Brand, Peter Millar, Top of the World and Vineyard Vines. Read More.

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