May 15th, 2019 | by CollegeAD

Duquesne University today unveiled a bold, revitalized visual identity for its 17 athletics programs. The comprehensive redesign includes distinct primary and secondary logos, a new wordmark and an exclusive font style created specially for the next generation of DU student-athletes. The announcement coincides with the ongoing UMPC Cooper Fieldhouse renovation project as well as the resurfacing of Rooney Field scheduled for later this month. “This is the ideal time to reimagine our brand identity,” said Duquesne Director of Athletics Dave Harper. Duquesne partnered with Change Up (formerly Interbrand Retail) for the redesign project. Read More.

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