COLLEGE ATHLETICS

August 20th, 2019 | by CollegeAD
COLLEGE ATHLETICS
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Kellogg’s Frosted Flakes is announced as the title sponsor of the newly-named Tony the Tiger Sun Bowl. The postseason contest will feature a power-five matchup between members of the ACC and Pac-12 at the Sun Bowl in El Paso, Texas, on Dec. 31, 2019. The multiyear partnership is marked by Tony the Tiger being the first mascot to lend his name to a college football bowl game. What’s more, Tony is returning the Sun Bowl to its inaugural mission — helping kids play sports — something that hasn’t been a focus since the birth of the Sun Bowl. In 2019, the Tony the Tiger Sun Bowl will align with Tony’s “Mission Tiger” initiative, raising awareness and funds for at-risk middle school sports programs through a multiyear partnership with nonprofit DonorsChoose.org. – Aaron A. Bedoya, El Paso Times, Read More

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