To Outsource, or Not to Outsource, That is the Question!

Last week I had the pleasure of attending my fifth Collegiate Athletic Leadership Symposium in Norman, Oklahoma. I will start by saying if you have yet to attend this event, and are in a senior level leadership position on a college campus, I would highly recommend you mark your calendar for October of 2018. There […]

Understanding the Interesting Learfield-IMG College Merger Fact Sheet

Yesterday was a hallmark day for the Learfield-IMG College merger and something both parties should be celebrating. Coming together on terms in such a timely manner shows the power of what the ‘Super Rights Holder’ can bring to the marketplace and the urgency of this alignment for both parties. I do find it somewhat interesting […]

What a Super Rights Holder Could Mean for Brands Who Buy College Sponsorships

I woke up yesterday to read the latest article in the Sports Business Journal on the outcomes of the potential IMG and Learfield merger (‘Anything You Want in College’) where they address the many different questions currently on the table for sponsors, fans, and schools. Many of these topics were addressed last week in our […]

What the Potential IMG and Learfield Merger Could Mean for Schools

With the recent announcement that IMG and Learfield will potentially be consolidating and forming a 200-school ‘Super Rights Holder’, many schools are wondering what this is going to mean to them. The market is going to change dramatically in the future ifconsolidation occurs, but for the short term, it will be business as usual. Not […]

The Two Sides of The Football Guarantee Check

September 2, 2017 Death Valley Reigning National Championship Celebration A Sold Out 81,500 Person Stadium Tailgate lots packed for miles Suites and Clubs Levels overflowing with donors “The most exciting 25 seconds in college Football” All this pageantry and spectacle requires an opponent. Welcome the Kent State Golden Flashes who were being paid $800,000 to […]

What Athletic Departments can learn from the McGregor vs Mayweather Fight

On Saturday night, my wife and I were heading back from a wedding in the western part of Ohio. We had spoken before we left and agreed we would find a sports bar to watch the McGregor vs. Mayweather fight and call it a night there. We did some searching, and through the beauty of the […]