Athletic Departments

Understanding the Interesting Learfield-IMG College Merger Fact Sheet
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Understanding the Interesting Learfield-IMG College Merger Fact Sheet

October 6th, 2017 | by Dan Gale
Yesterday was a hallmark day for the Learfield-IMG College merger and something both parties should be celebrating. Coming together on terms in such a timely manner shows the power of what the ‘Super Rights Holder’ can bring...
What a Super Rights Holder Could Mean for Brands Who Buy College Sponsorships
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What a Super Rights Holder Could Mean for Brands Who Buy College Sponsorships

September 26th, 2017 | by Dan Gale
I woke up yesterday to read the latest article in the Sports Business Journal on the outcomes of the potential IMG and Learfield merger (‘Anything You Want in College’) where they address the many different questions...
What the Potential IMG and Learfield Merger Could Mean for Schools
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What the Potential IMG and Learfield Merger Could Mean for Schools

September 19th, 2017 | by Dan Gale
With the recent announcement that IMG and Learfield will potentially be consolidating and forming a 200-school ‘Super Rights Holder’, many schools are wondering what this is going to mean to them. The market is going to...