Athletic Departments

Get The Most Out Of Your Small Athletic Department With Real Expectations
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Get The Most Out Of Your Small Athletic Department With Real Expectations

April 10th, 2017 | by College AD
What is the most important factor to the success of your athletic department? Ask that question to a thousand people in a thousand programs, and the responses would be broad. Players, recruiting, coaching, fundraising, and fans...
Butting Heads with Boosters
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Butting Heads with Boosters

February 27th, 2017 | by Francis Giknis
For big time college athletic programs, boosters are an invaluable and unavoidable resource. When looking at the financial breakdown of top athletic departments, booster donations comprise a substantial chunk of their income. For...
Defined Core Ideologies Will Attract Successful Business Leaders
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Defined Core Ideologies Will Attract Successful Business Leaders

January 20th, 2017 | by Ken Winstead
My career in college athletics has focused on fundraising and being inclusive with highly respected business leaders. Today’s message will touch on what I have found helpful in attracting such individuals to a college athletic...
Clear Vision A Must In Attracting Successful Business Leaders
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Clear Vision A Must In Attracting Successful Business Leaders

January 6th, 2017 | by Ken Winstead
As many know from a previous article, I am big believer that athletic directors must be inclusive with successful and respected business leaders in keeping their programs competitive on a national scale. The reason is simple:...
Texas A&M Climbs Revenue List on Back of Massive Contributions
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Texas A&M Climbs Revenue List on Back of Massive Contributions

April 25th, 2016 | by Francis Giknis
This past week saw the arrival of a new leader on USA Today’s list of college athletic budget rankings. Texas A&M, which surpassed in-state rival Texas for greatest total NCAA revenue for the 2014-2015 year with...
Take A Few Fundraising Tips From The Best: Girl Scouts
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Take A Few Fundraising Tips From The Best: Girl Scouts

February 23rd, 2016 | by Matthew Monte
In the modern arms race that has become college athletics, fundraising is almost as important as the games themselves. Sure, the enormous influx of television revenue means there has never been a larger divide between the haves...
Tough Fundraising Choices Are Worth Defending
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Tough Fundraising Choices Are Worth Defending

February 3rd, 2016 | by Javier Morales
Not all university athletic programs can pull in the big donor bucks like Texas A&M, with the usually booming oil industry in the state, and Oregon, with Nike CEO Phil Knight footing the bill. Some institutions like...
What’s in a Name? For an Athletic Department, Potentially A Lot.
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What’s in a Name? For an Athletic Department, Potentially A Lot.

June 11th, 2015 | by Francis Giknis
Selling naming rights is one of the oldest ways of generating revenue in athletics. Watch nearly any game on television and everything from the team lineups to the stadiums to the instant replays have a sponsor attached,...