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Latest Scoop April 30, 2017
ILLINOIS STATE UNIVERSITY
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ILLINOIS STATE UNIVERSITY

ISU’s recently announced 10-year contract with Learfield will not mean an immediate multi-million dollar infusion of cash into the Redbird coffers. Yet director of athletics Larry Lyons is convinced the university’s first multimedia rights deal will provide a bevy of benefits to ISU athletics. “The net to us the first year is fairly significant and that will grow over time,” Lyons said. “Learfield is the industry leader. It will be a very successful partnership for us and for them in terms of generating revenues.” The $19.8 million multimedia rights contract with Learfield makes ISU the eighth among 10 Missouri Valley Conference institutions to enter into such a pact. Learfield, which already represents more than 120 Division I programs in similar arrangements, takes over control of all ISU athletic department assets available to sell or trade for services. That includes all advertising in a variety of formats, signage, promotions, ESPN3 broadcasts and radio and television packages. “What they bring to the table is the national folks that invest in college athletics. We didn’t have access to those people. We couldn’t get in their front door as Illinois State by ourselves.” -Randy Reinhardt, Pantagraph, Read More

Develop Relationships With The Right People To Ease Political Challenges
Athletic Departments
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Develop Relationships With The Right People To Ease Political ChallengesDevelop Relationships With The Right People To Eas...

November 29th, 2016 | by College AD2016.11.29 | by College AD

By Ken Winstead In conversations with many Division-I athletic directors and senior level staff, it was disappointing to hear how many of these highly respected industry professionals described themselves as being consumed with...

By Ken Winstead In conversations with many Division-I athletic directors and senior level staff, it was disappointing to hear how many of these highly respected industry...

Something to Consider: Expand your Stadium’s Wi-Fi Coverage
Athletic Departments
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Something to Consider: Expand your Stadium’s Wi-Fi CoverageSomething to Consider: Expand your Stadium’s Wi-Fi...

November 28th, 2016 | by Francis Giknis2016.11.28 | by Francis Giknis

Getting fans to forsake an impressive at-home viewing experience and to come to the stadium is a fight both college and professional sports teams are currently facing. The topic has been explored in a variety of ways, including...

Getting fans to forsake an impressive at-home viewing experience and to come to the stadium is a fight both college and professional sports teams are currently facing....

Michigan State Has A Plan To Push Their Brand Nationwide
Athletic Departments
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Michigan State Has A Plan To Push Their Brand NationwideMichigan State Has A Plan To Push Their Brand Nati...

November 23rd, 2016 | by Javier Morales2016.11.23 | by Javier Morales

Exposure in college athletics is mostly thought of in terms of a televised game, but what about the vast majority of time when a school is not playing? A game is in a two- to three-hour window on national television allowing...

Exposure in college athletics is mostly thought of in terms of a televised game, but what about the vast majority of time when a school is not playing? A game is in a...

It’s That Time Of Year: Understanding The Role Of Search Firms During Coaching Changes
Athletic Departments
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It’s That Time Of Year: Understanding The Role Of Search Firms During Coaching ChangesIt’s That Time Of Year: Understanding The Role Of ...

November 22nd, 2016 | by Ronnie Burton Jr2016.11.22 | by Ronnie Burton Jr

Korn Ferry, Parker Executive Search, DHR International, these are just some of the search firms you’ll hear about as the coaching carousel begins to heat up the next couple of weeks. While the season has been underway for quite...

Korn Ferry, Parker Executive Search, DHR International, these are just some of the search firms you’ll hear about as the coaching carousel begins to heat up the next...

How Diverse are the Upper Administrations of Athletic Departments?
Athletic Departments
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How Diverse are the Upper Administrations of Athletic Departments?How Diverse are the Upper Administrations of Athle...

November 21st, 2016 | by Francis Giknis2016.11.21 | by Francis Giknis

This past week MLB commissioner Rob Manfred discussed the state of diversity in the management ranks of baseball. Citing the lack of any outside minority candidates being hired for open GM or managerial positions this past...

This past week MLB commissioner Rob Manfred discussed the state of diversity in the management ranks of baseball. Citing the lack of any outside minority candidates...

Streaming Options Like Facebook Live Puts Content Where Your Recruits Are
Athletic Departments
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Streaming Options Like Facebook Live Puts Content Where Your Recruits AreStreaming Options Like Facebook Live Puts Content ...

November 18th, 2016 | by Javier Morales2016.11.18 | by Javier Morales

In this growing mobile-technology world, it is wise to think of how people, particularly those recruits in high school, can view a product on the screen of their cell phone as opposed to a 65-inch high-definition TV. If...

In this growing mobile-technology world, it is wise to think of how people, particularly those recruits in high school, can view a product on the screen of their cell...

I Have An Idea… Spend Money To Make Money
Athletic Departments
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I Have An Idea… Spend Money To Make MoneyI Have An Idea… Spend Money To Make Money...

November 17th, 2016 | by Jeremy Darlow2016.11.17 | by Jeremy Darlow

  “An investment in knowledge pays the best interest.” – Benjamin Franklin So your competition is significantly outspending you, but you’ve yet to find a way to compete...

  “An investment in knowledge pays the best interest.” – Benjamin Franklin So your competition is significantly outspending you, but you’ve yet to find a...

Don’t Judge Charles Walker For His Decision To Chase His NFL Dream
Athletic Departments
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Don’t Judge Charles Walker For His Decision To Chase His NFL DreamDon’t Judge Charles Walker For His Decision ...

November 17th, 2016 | by Cody Junot2016.11.17 | by Cody Junot

Tuesday evening news broke that Oklahoma junior defensive tackle Charles Walker was leaving the Sooner football team, foregoing his remaining eligibility, to prepare for the NFL draft.  While it certainly isn’t rare for...

Tuesday evening news broke that Oklahoma junior defensive tackle Charles Walker was leaving the Sooner football team, foregoing his remaining eligibility, to prepare for...

Don’t Miss An Easy Opportunity To Offer An A La Carte Fan Experience
Athletic Departments
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Don’t Miss An Easy Opportunity To Offer An A La Carte Fan ExperienceDon’t Miss An Easy Opportunity To Offer An A...

November 14th, 2016 | by Javier Morales2016.11.14 | by Javier Morales

The fan experience at college football games has reached a new level with schools such as Ohio State offering an a la carte menu of activities at the stadium if people are willing to pay the price. The idea may sound fun and only...

The fan experience at college football games has reached a new level with schools such as Ohio State offering an a la carte menu of activities at the stadium if people...

Using Pros On College Scout Teams Another Example Of Good Intentions Gone Bad
Athletic Departments
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Using Pros On College Scout Teams Another Example Of Good Intentions Gone BadUsing Pros On College Scout Teams Another Example ...

November 11th, 2016 | by Cody Junot2016.11.11 | by Cody Junot

Remember the great satellite camp debate of 2016? You know the one where some schools and coaches were upset with other coaches and teams holding camps off campus and around the country. After much fan fair, the NCAA decided it...

Remember the great satellite camp debate of 2016? You know the one where some schools and coaches were upset with other coaches and teams holding camps off campus and...

Great Leadership Means Practicing Great Followership
Athletic Departments
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Great Leadership Means Practicing Great FollowershipGreat Leadership Means Practicing Great Followersh...

November 10th, 2016 | by Erick Taylor2016.11.10 | by Erick Taylor

I grew up watching Power Rangers with my older brother and along with watching came the tradition of picking “your character”. Of course, my older brother always picked the red ranger because that was the certifiable leader...

I grew up watching Power Rangers with my older brother and along with watching came the tradition of picking “your character”. Of course, my older brother always...

Is Harvard’s Hard Line On Spreadsheet Sexual Harassment The Right Approach?
Athletic Departments
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Is Harvard’s Hard Line On Spreadsheet Sexual Harassment The Right Approach?Is Harvard’s Hard Line On Spreadsheet Sexual...

November 9th, 2016 | by Matthew Monte2016.11.09 | by Matthew Monte

News of Harvard canceling the remaining matches of the season for their men’s soccer team spread like wildfire. At issue were spreadsheets, prepared over previous years, that rated and commented on the appearance of...

News of Harvard canceling the remaining matches of the season for their men’s soccer team spread like wildfire. At issue were spreadsheets, prepared over previous...