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SPORTS BUSINESS
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SPORTS BUSINESS

The National Football League and its 32 teams made $1.25 billion from corporate partners last year, according to sponsorship tracker ESP Properties. The list includes some of the advertising world’s biggest spenders. Visa Inc., Ford Motor Co., Nike Inc., Anheuser-Busch InBev, Microsoft Corp., McDonald’s Corp., PepsiCo Inc. and Bridgestone Corp. are among the league’s top-tier partners and almost all have remained silent on what was possibly the most political and polarizing Sunday in recent league history. When the NFL bungled its initial suspension of Ray Rice over his assault of his then-fiancee, it drew public criticism from sponsors including Campbell Soup Co., Visa, Anheuser-Busch and McDonald’s. – Eben Novy – Williams, Bloomberg. Read More.

Mark Harlan, University of South Florida Athletic Director
Athletic Directors
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Mark Harlan, University of South Florida Athletic DirectorMark Harlan, University of South Florida Athletic ...

March 9th, 2014 | by College AD2014.03.09 | by College AD

It’s now official, Mark Harlan’s contract has been approved and USF President Judy Genshaft announced Harlan as USF’s next Director of Athletics at 3 p.m today. To sum up the press conference, Harlan spoke about...

It’s now official, Mark Harlan’s contract has been approved and USF President Judy Genshaft announced Harlan as USF’s next Director of Athletics at 3...

Kentucky To Sign Long-Term Lease with Rupp Arena
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Kentucky To Sign Long-Term Lease with Rupp ArenaKentucky To Sign Long-Term Lease with Rupp Arena...

March 6th, 2014 | by College AD2014.03.06 | by College AD

  The University of Kentucky “will sign a long-term lease” with the city of Lexington for use of Rupp Arena, marking “the first time the university has publicly said it will sign a long-term...

  The University of Kentucky “will sign a long-term lease” with the city of Lexington for use of Rupp Arena, marking “the first time the...

VCU Athletics Unveils New Look
Athletic Departments
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VCU Athletics Unveils New LookVCU Athletics Unveils New Look...

March 5th, 2014 | by College AD2014.03.05 | by College AD

  The VCU Athletics Department unveiled its new visual identity series and brand marks today. After having 30 local, regional and national companies bid on the project, the contract was awarded to Rickabaugh Graphics to...

  The VCU Athletics Department unveiled its new visual identity series and brand marks today. After having 30 local, regional and national companies bid on the...

Learfield Sports and Temple Agree to 10-year Partnership
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Learfield Sports and Temple Agree to 10-year PartnershipLearfield Sports and Temple Agree to 10-year Partn...

March 4th, 2014 | by College AD2014.03.04 | by College AD

  Learfield Sports and Temple Agree to a 10-year Partnership. Beginning with the upcoming 2014-’15 athletic season, Learfield will assume the Owls’ comprehensive multimedia rights and establish a local entity,...

  Learfield Sports and Temple Agree to a 10-year Partnership. Beginning with the upcoming 2014-’15 athletic season, Learfield will assume the Owls’...

IPFW Athletics Names Kelley Hartley Hutton Director of Athletics
Athletic Directors
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IPFW Athletics Names Kelley Hartley Hutton Director of AthleticsIPFW Athletics Names Kelley Hartley Hutton Directo...

February 19th, 2014 | by College AD2014.02.19 | by College AD

  IPFW Athletics Names Kelley Hartley Hutton Director of Athletics Kelley Hartley Hutton recently completed her 15th season at the helm of the women’s volleyball program. Her 314 wins make her the most successful coach in...

  IPFW Athletics Names Kelley Hartley Hutton Director of Athletics Kelley Hartley Hutton recently completed her 15th season at the helm of the women’s volleyball...

Manhattan College Athletics Director Noah LeFevre
Athletic Directors
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Manhattan College Athletics Director Noah LeFevreManhattan College Athletics Director Noah LeFevre...

February 19th, 2014 | by College AD2014.02.19 | by College AD

  Manhattan College Athletics Director Noah LeFevre Noah LeFevre, previously Manhattan College’s Senior Associate Director of Athletics, will become the next Director of Athletics at Manhattan College, it was announced by...

  Manhattan College Athletics Director Noah LeFevre Noah LeFevre, previously Manhattan College’s Senior Associate Director of Athletics, will become the next...

Rutgers and Maryland Entering the Big Ten Conference In Two Very Different Situations
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Rutgers and Maryland Entering the Big Ten Conference In Two Very Different SituationsRutgers and Maryland Entering the Big Ten Conferen...

February 14th, 2014 | by College AD2014.02.14 | by College AD

Rutgers and Maryland are entering the Big Ten Conference in two very different situations, this coming after Rutgers settled its exit fee with the American Athletic Conference this week. The Rutgers Athletic Department will pay...

Rutgers and Maryland are entering the Big Ten Conference in two very different situations, this coming after Rutgers settled its exit fee with the American Athletic...

Wisconsin losing more than $28 Million in Athletic Department Budget for the 2014-’15 academic year
Athletic Departments
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Wisconsin losing more than $28 Million in Athletic Department Budget for the 2014-’15 academic yearWisconsin losing more than $28 Million in Athletic...

February 11th, 2014 | by College AD2014.02.11 | by College AD

  The University of Wisconsin’s Finance, Facilities and Operations Committee on Tuesday approved a budget for the athletic department of $99,142,200 for the 2014-’15 academic year. The current 2013-’14 athletic...

  The University of Wisconsin’s Finance, Facilities and Operations Committee on Tuesday approved a budget for the athletic department of $99,142,200 for the...

The Buffalo Athletic Department Renegotiates Apparel Contract With Nike
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The Buffalo Athletic Department Renegotiates Apparel Contract With NikeThe Buffalo Athletic Department Renegotiates Appar...

February 11th, 2014 | by College AD2014.02.11 | by College AD

  The Buffalo Athletic Department renegotiates apparel contract with Nike and ADPRO UB signed an amendment to its contract with ADPRO Sports in October 2013. The third-party retailer is one of the country’s largest dealers...

  The Buffalo Athletic Department renegotiates apparel contract with Nike and ADPRO UB signed an amendment to its contract with ADPRO Sports in October 2013. The...

Mike Bohn Cincinnati Athletic Director
Athletic Directors
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Mike Bohn Cincinnati Athletic DirectorMike Bohn Cincinnati Athletic Director...

February 6th, 2014 | by College AD2014.02.06 | by College AD

Mike Bohn Cincinnati Athletic Director Mike Bohn was introduced this afternoon as Cincinnati’s next Athletic Director in front of many news outlets, and interestingly enough the UC marching band, which began playing the UC...

Mike Bohn Cincinnati Athletic Director Mike Bohn was introduced this afternoon as Cincinnati’s next Athletic Director in front of many news outlets, and...

Oregon Set to Launch Women In Flight Program To Support Women Athletics
Athletic Departments
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Oregon Set to Launch Women In Flight Program To Support Women AthleticsOregon Set to Launch Women In Flight Program To Su...

February 4th, 2014 | by College AD2014.02.04 | by College AD

Oregon’s Women In Flight program is a truly unique initiative focused on the proliferation of Oregon Women athletics. In the past ten years, the women competing for the University of Oregon have taken part in one of the...

Oregon’s Women In Flight program is a truly unique initiative focused on the proliferation of Oregon Women athletics. In the past ten years, the women competing...

The ULM Athletic Department Receives $450K from JPS Aviation
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The ULM Athletic Department Receives $450K from JPS AviationThe ULM Athletic Department Receives $450K from JP...

February 3rd, 2014 | by College AD2014.02.03 | by College AD

  The ULM Athletic Department received $450,000 from Jason Bullock, President of JPS Aviation/JPS Equipment rentals. The gift was the largest single gift in ULM Athletic Department history. Bullock said he met with athletic...

  The ULM Athletic Department received $450,000 from Jason Bullock, President of JPS Aviation/JPS Equipment rentals. The gift was the largest single gift in ULM...