• What Are My Multimedia Rights Worth?
    Athletic Departments
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    Jul 2017
    What Are My Multimedia Rights Worth?
    This is a common question I hear from many athletic directors and senior administrators who we consult with that are looking to renegotiate with a multimedia...
Latest Scoop July 21, 2017
UNIVERSITY OF GEORGIA
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UNIVERSITY OF GEORGIA

Georgia head coach Jack Bauerle during the Southeastern Conference Championships at the Allan Jones Intercollegiate Aquatic Center in Knoxville, Tenn., on Friday, Feb. 17, 2017. (Steven Colquitt/UGA). Bauerle’s annual salary is increasing $130,000 to $380,000 while track and field coach Petros Kyprianou, who led his women’s program to a best ever runner-up NCAA finish, got a $120,000 raise to bring his salary to $280,000. – Marc Weiszer, Online Athens. Read More.

Focus on the Whole Team: Use Your Resources To Improve Workplace Wellness
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Focus on the Whole Team: Use Your Resources To Improve Workplace WellnessFocus on the Whole Team: Use Your Resources To Imp...

January 10th, 2017 | by College AD2017.01.10 | by College AD

By Walter Whitfield A business’ success weighs heavily on its ability to utilize key resources. When looking at an athletic department and the typical assets a university has on hand, workplace wellness seems like a benefit...

By Walter Whitfield A business’ success weighs heavily on its ability to utilize key resources. When looking at an athletic department and the typical assets a...

Listen to the Players when Considering FBS Playoff Expansion
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Listen to the Players when Considering FBS Playoff ExpansionListen to the Players when Considering FBS Playoff...

January 9th, 2017 | by Francis Giknis2017.01.09 | by Francis Giknis

This past week, a great deal of media attention was directed towards the national championship game for the FBS division of college football. During player interviews, Clemson linebacker Ben Boulware made headlines with his...

This past week, a great deal of media attention was directed towards the national championship game for the FBS division of college football. During player interviews,...

Clear Vision A Must In Attracting Successful Business Leaders
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Clear Vision A Must In Attracting Successful Business LeadersClear Vision A Must In Attracting Successful Busin...

January 6th, 2017 | by Ken Winstead2017.01.06 | by Ken Winstead

As many know from a previous article, I am big believer that athletic directors must be inclusive with successful and respected business leaders in keeping their programs competitive on a national scale. The reason is simple:...

As many know from a previous article, I am big believer that athletic directors must be inclusive with successful and respected business leaders in keeping their...

Attendance Issues Continue To Mire Even The Bluebloods Of College Basketball
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Attendance Issues Continue To Mire Even The Bluebloods Of College BasketballAttendance Issues Continue To Mire Even The Bluebl...

January 3rd, 2017 | by Javier Morales2017.01.03 | by Javier Morales

Two of college basketball’s most storied programs are helpless with fan bases that are not up to par with their blueblood status. This assertion is coming not from an outsider’s point of view. Those who are part of...

Two of college basketball’s most storied programs are helpless with fan bases that are not up to par with their blueblood status. This assertion is coming not from...

Looking Back: The Best Of College AD In 2016
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Looking Back: The Best Of College AD In 2016Looking Back: The Best Of College AD In 2016...

December 30th, 2016 | by Matthew Monte2016.12.30 | by Matthew Monte

To say 2016 was a big year for us at College AD would be an understatement. We made new friends, learned some new tricks, and most importantly, we tried to listen to what our readers wanted. Because of that, we have some big...

To say 2016 was a big year for us at College AD would be an understatement. We made new friends, learned some new tricks, and most importantly, we tried to listen to...

A Wish For 2017: College RedZone
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A Wish For 2017: College RedZoneA Wish For 2017: College RedZone...

December 29th, 2016 | by Francis Giknis2016.12.29 | by Francis Giknis

This is the season for holiday miracles and resolutions for the coming year, and I think I’ve determined what is at the top of my list for 2017. As college fantasy sports become more commonplace and I grow preferential to NFL...

This is the season for holiday miracles and resolutions for the coming year, and I think I’ve determined what is at the top of my list for 2017. As college fantasy...

Diversity And Inclusion Must Start In Academia First
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Diversity And Inclusion Must Start In Academia FirstDiversity And Inclusion Must Start In Academia Fir...

December 28th, 2016 | by Ronnie Burton Jr2016.12.28 | by Ronnie Burton Jr

Back in September, the NCAA produced a diversity pledge urging university presidents, chancellors, and conference commissioners to “specifically commit to establishing initiatives for achieving ethnic and racial diversity,...

Back in September, the NCAA produced a diversity pledge urging university presidents, chancellors, and conference commissioners to “specifically commit to establishing...

Focus On The Whole Team: An Introduction To Workplace Wellness
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Focus On The Whole Team: An Introduction To Workplace WellnessFocus On The Whole Team: An Introduction To Workpl...

December 27th, 2016 | by College AD2016.12.27 | by College AD

By Walter Whitfield College athletics is in the midst of the biggest arms race in its history. Stadiums upgrades worth hundreds of millions. Athletic centers housing 100 plus seat theaters, games rooms, on-site barbers, and state...

By Walter Whitfield College athletics is in the midst of the biggest arms race in its history. Stadiums upgrades worth hundreds of millions. Athletic centers housing 100...

I Have An Idea… Open Your Eyes
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I Have An Idea… Open Your EyesI Have An Idea… Open Your Eyes...

December 22nd, 2016 | by Jeremy Darlow2016.12.22 | by Jeremy Darlow

  We often fail to pick up on the non-prototypical marketing lessons that surround us everyday. Open up your eyes and your mind. There are few elements in...

  We often fail to pick up on the non-prototypical marketing lessons that surround us everyday. Open up your eyes and your mind. There are few elements in...

Our Brand Is Crisis
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Our Brand Is CrisisOur Brand Is Crisis...

December 21st, 2016 | by Ronnie Burton Jr2016.12.21 | by Ronnie Burton Jr

During my time in Arizona State’s Sports Law and Business program, I learned how to critically solve problems with an emphasis on revenue generation and regulation. Yet, within our curriculum, we also learn about a third...

During my time in Arizona State’s Sports Law and Business program, I learned how to critically solve problems with an emphasis on revenue generation and...

Washington’s Chip Lydum Shares Advice On Managing Capital Projects
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Washington’s Chip Lydum Shares Advice On Managing Capital ProjectsWashington’s Chip Lydum Shares Advice On Man...

December 20th, 2016 | by College AD2016.12.20 | by College AD

By Ken Winstead As capital improvements are a constant in remaining attractive to elite student athletes, I thought it a good idea to spend some time recently with someone who oversees this area at a power five institution. Chip...

By Ken Winstead As capital improvements are a constant in remaining attractive to elite student athletes, I thought it a good idea to spend some time recently with...

Does Increased Scoring In Men’s Basketball Bode Well For Future Tournament Ratings?
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Does Increased Scoring In Men’s Basketball Bode Well For Future Tournament Ratings?Does Increased Scoring In Men’s Basketball B...

December 19th, 2016 | by Javier Morales2016.12.19 | by Javier Morales

The NCAA Division I men’s basketball committee recently addressed concerns on two fronts in Phoenix, site of this season’s Final Four: The 68-team tournament format and last year’s record-low TV ratings during...

The NCAA Division I men’s basketball committee recently addressed concerns on two fronts in Phoenix, site of this season’s Final Four: The 68-team tournament...