OHIO STATE UNIVERSITY

April 21st, 2017 | by College AD
OHIO STATE UNIVERSITY
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Ohio State University football players and coaches wore Champion-branded products at the start of Coach John Cooper’s tenure in the late 1980s. There wasn’t much thought to it then. The Buckeye football team started wearing Nike Inc. jerseys in 1996, when the footwear and apparel giant gave Ohio State $9.25 million for the exclusive right to clothe some 800 athletes over five years. Cooper coached from 1988 to 2000. Everything is forecast now, noted Van Brimmer, who has worked in the trademark office since 1990. Alternate jerseys are elaborately unveiled and when LeBron James gave his Nike shoes to the football team last year, a congratulatory tweet from Coach Urban Meyer soon followed. – Tom Knox, Biz Journals. Read More.

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