College Football Is Back, For Better Or Worse

College Football season is finally here, and with it come a flood of emotions and change. Whether your focus is primarily on football, or in another sport or area of an athletic department, the kickoff to the season still holds special meaning. For some, this is the event that brought us to the world of sports […]

Social Media Education: No 100% Guarantees

It’s ironic that one of the biggest concerns of a modern athletic department is education, and not necessarily the kind associated with earning a degree. Preventative and compliance education like diversity, Title IX, and drug and alcohol training have become more and more of a concern over the years as programs draw increased attention. Forget […]

Follow Karen North’s Advice When Vetting Social Media Education Providers

Ed. Note: When researching our article on foundational social media education, the passion and knowledge of Karen North, chairwoman and director of the University of Southern California (USC) Annenberg’s Digital Social Media Masters program, came through loud and clearly. Among her remarks were tips on vetting social media training programs using what she described as […]

The Weekly Audible: NEXT UP Special

My favorite thing about writing this weekly column is being able to open up to you all, pulling back the curtain a bit and revealing my (and my team’s) thought process on things. As you may be aware, we dedicated last week to our inaugural NEXT UP series, and we received some excellent feedback in […]

YOU HAVE THE POWER inspires Athletic Directors at NACDA

Earlier this week CollegeAD and other select media were able to get a sneak-preview of The National Social Media Initiative in Athletics, Social Media Sports Management (SM2) and The Net Safety Collaborative’s compelling PSA campaign, YOU HAVE THE POWER. The thought-provoking billboard, digital, print and 60-second commercial spots share emotional details of student-athletes, coaches and […]

The Weekly Audible: 6/3/2016

The Audible is sliding into the weekend like Jim Grobe and fixing everything, because we’re going to do things the right way from now on. As always, The Weekly Audible and our entire site for that matter, are entirely dependent upon you. Have something you would like to say? Let us know on Twitter at […]